New Poolside Collection From Boux Avenue

The Riviera Swimwear Collection

There’s something undeniably powerful about poolside confidence and Boux Avenue is bringing the heat with their first swimwear drop of the season.

Introducing Riviera Swimwear—a collection designed for sunshine days, rooftop lounging, and that first dip of the summer. Think timeless silhouettes, earthy tones, and luxe textures that channel the effortless charm of St. Tropez, right here in Southampton.

Whether you're planning a city escape, a garden tanning session, or just want to feel good in your own skin, these pieces are designed to flatter. With selected styles available up to a G-cup and prices ranging from £18 to £54, Boux keeps it accessible and elevated.